EU regulators target addictive social media design

VidiTechnica · May 18, 2026, 11:36 AM

European regulators are discussing stricter rules around addictive design features in social media apps. Infinite scrolling, autoplay systems and engagement loops are reportedly under closer scrutiny.

A lot of people agree social media became intentionally manipulative, especially for younger users. The difficult part is deciding where user responsibility ends and platform responsibility begins.