Do trailers reveal too much now?

[KnotKnull]

It feels like you can watch a trailer and already know the entire plot. Studios want to sell tickets, but it kills surprises. Are trailers ruining the experience?

[codeberg]

Modern trailers basically show the whole film

[QuantumDay]

Going in blind is always better. I hate the flashback ones too

[KnotKnull]

Studios don't trust audiences anymore

[VidiTechnica]

Its like all written by bad ai

[ElPresidente]

That is the sensible route. Worth doing it properly rather than rushing it

[NinaVrina]

Solid point, that matches what I ran into. I have learned to be suspicious of any fix that requires you to change multiple things at once.

Give it a go and report back

[TheRizz]

Yeah pretty much. Useful to know

[SGHolly]

Is that always true or just in some cases? That is genuinely useful

[DQ Eric]

That is the sensible approach. Every bit helps at the moment

[FrostBear]

That is pretty much it. Thanks for that.

[DarkLantern]

I got to the same conclusion a different way but yes. That is the sensible starting point

[Warden]

Bit fiddly but that is the right approach. Happy to answer questions if you get stuck

[Pilgrim]

For me that is spot on. Time will tell on this one

[StormForge89]

Interesting, I had the opposite experience. I do not post much but that is worth saying.

Good to hear other people's experience

[VB]

That is pretty much it. Thanks for that.

That is about where I am at. Would recommend giving it a go.

[Kieran88]

A lot depends on who is making the claim and what they are trying to sell. The incentive structures in media mean certain angles get more coverage than they deserve.

I will update this thread if anything significant changes

[Shane]

Kind of depends I think. The games that get talked about the most are rarely the ones I end up spending the most time on.

Definitely worth picking up

[MJF_Fan]

Couldn't agree more. Appreciate it

[Storm52]

Same here really. Appreciate the discussion

[Tracey]

I found the same thing. Good to know about

[Dom9]

I am not sure the surface reading is the most interesting one here. What I find interesting is what it chooses not to include as much as what it does.

I find these conversations more useful than reading reviews

[StuckOnDestiny]

The sweet spot for me is a teaser that raises questions instead of answering them. Show me the world, the tone, maybe the main conflict, and stop there.

If your trailer explains the entire journey from beginning to end, you've probably gone too far

[QuantumLeap53]

My solution is simple: first trailer only. Once the second and third trailers start appearing, I avoid them completely.

The later marketing always seems desperate to reveal something bigger than the previous trailer

[Di82]

Some trailers reveal too much because studios are terrified people won't show up unless they know exactly what they're getting.

Ironically, some of my favourite films were the ones I went into knowing almost nothing about

[CollapseState]

Sometimes the trailer actually tricks you into expecting a completely different movie, which is almost the opposite problem.

I can't decide whether that's better or worse than outright spoilers

[Omega]

My friend watches every trailer, TV spot, interview, and behind-the-scenes feature before release. Then complains nothing surprised him.

I keep telling him he basically assembled the movie like a puzzle before opening night

[Blake_73]

I think streaming has made this worse. There are trailers now that feel like five-minute presentations complete with plot summaries.

At that point just hand me the script and save me two hours

[Pixel Jay]

I think the worst offenders are comedy trailers. You'll get every major joke before release day.

Then you watch the film and realise you've already laughed at the best bits three weeks earlier

[Neon Grace]

I miss older teaser trailers. You'd get a mood, a bit of music, maybe a couple of shots, and that was enough.

Now it feels like every trailer has to justify the ticket price before you've even bought one

[QuantumKnight]

Absolutely. A lot of modern trailers feel less like teasers and more like condensed versions of the entire plot. By the time I sit down to watch the film, I've already seen the big action scenes, the emotional speech, and usually at least one twist.

I've started watching only the first 30 seconds of trailers now. Enough to get the vibe without getting the whole movie spoiled

[Pete14]

I kind of disagree. I think people remember the trailers that spoil too much and forget the dozens that don't.

That said, studios really need to stop putting scenes from the final act into marketing. If the hero is standing triumphantly in a shot that can only happen after the climax, that's not exactly subtle

[Grover26]

I love when a trailer drops and everyone online starts analyzing every frame for clues. At that point the trailer isn't just marketing anymore, it's a community event.

The downside is that collectively we end up spoiling the movie for ourselves

[Shane95]

The funniest thing is when a trailer shows a character in danger and then immediately cuts to scenes of that same character alive later in the movie.

Thanks for removing all suspense, I guess

[Buffer]

There was a time when seeing a surprise cameo in the cinema was actually a surprise. Now half the audience knows about it months in advance because it was the final shot in the trailer.

Marketing departments seem physically incapable of keeping secrets

[Danny_21]

Oddly enough, I still watch trailers because I enjoy them as their own little art form. The editing, music, and pacing can be fantastic.

I just wish they trusted audiences a bit more and left some mystery intact

[Midnight Wolf]

One thing I've noticed is that great movies often have restrained trailers. They don't need to throw every exciting moment onto the screen.

The weaker the film, the more the marketing seems tempted to empty the entire toolbox