BTS Butter broke launch records

[Warden]

https://www.youtube.com/watch?v=WMweEpGlu_U

This video set records for views in the first 24 hours, showing how strong fan-driven engagement can be

[Grover26]

Kpop fans basically run YouTube

[JustMartin]

The level of coordination behind this is insane

[SuperPosition]

It's less about the song and more about the fanbase

[Distant Sienna]

Still listen

[David74]

I tried that and hit a problem at the second stage. The difference between a good job and a messy one is usually just patience.

Take your time with it and it will come out well

[NinaVrina]

That is pretty much what I found too. Event viewer is your friend on Windows, most people never look at it.

Worth trying before anything more drastic

[Rory84]

Still listen

For some reason that framing works well. Really good thread this.

[Kieran88]

That is the conclusion most people following it closely are landing on. Most people form opinions on things like this before the full picture is available.

I will update this thread if anything significant changes

[Demi-Q]

I tried that and hit a problem at the second stage. The difference between a good job and a messy one is usually just patience. Take your ti

That is my view too if I am being straight. Interested to see where this goes

[Outlaw]

Ended up in the same place, yeah. Take your time with it and it will come out well

[John]

Missed this originally. Can I just say I'm a big fan of these lads.
 

[GlassKnight89]

You won't be the only one

[ProperMadLad]

The numbers around Butter were impressive, but the bigger thing for me is how quickly it became a shared moment across different countries. You could see fans organising streams, sharing reactions, and celebrating together almost instantly.

[Rhys]

It is a good example of how the music industry has changed. A huge launch is no longer just about radio play or physical sales, it is also about online communities creating momentum from day one.

[ExoplanetRenegade]

Some people dismiss fan-driven records, but that misses the point. A dedicated audience has always mattered in music, whether it was people buying albums on release day or fans lining up for concerts. The tools are just different now.

[Anchor99]

The scale was pretty wild. Even if someone is not into BTS, it is hard not to recognise the level of coordination behind a release like this. Turning a song launch into a global event takes serious planning.

[Jonathan]

Records like this make you wonder where the ceiling is. Every few years someone says the numbers cannot get bigger, then another artist finds a new way to connect with listeners.